When Sasha Plavsic grew weary of puzzling over the ingredients listed on the back of her lipstick box, she poured her admirable energies into the foundation of Ilia Cosmetics. Her ethos – that pure, ethical and sustainable ingredients need not be at odds with a fashion-forward aesthetic – has made her a heroine for beauty mavens who value transparency as highly as trendiness.
With an oh-so-smooth application and opaque coverage, these hydrating lip colors add a final-touch gloss to other lip treatments or stand on their own for a slightly shiny, high-impact pout. Each organic lip gloss is fortified with certified bio-active botanicals. They come in: White Rabbit: a slight gold shimmer, Heartbeat: a vivid primary red, Gypsy: warm, saffron tones, Peekaboo: subtle and understated, with just a peek of soft color, Love Buzz: a classic pink with cool blue undertones and The Butterfly & I: a soft, warm peach – a universally flattering shade.
Enjoy the smudge-immune application of seasonal shades in a crayon packed with healing oils of sesame, rose hip and papaya. They come in: 99 Red Balloons: a true red with a flattering undertone of blue, Dress You Up: a true mauve suitable for every skin tone – ideal for transition from day to night, Call Me: a vivid 80’s pink inspired by the cult classic Pretty in Pink, Karma Chameleon: a bright, vivid coral hue – pairs perfectly with reds, golds and greens and Come Undone: a quiet, less-is-more nude – the perfect complement to a sultry eye.
When it comes to these uber-useful illuminators and color sticks, multi-use might be too humble a term. Organic ingredients like shea butter and rose hip oil nourish the skin with sheer color and a dewy glow – for full effect, apply your shade of choice to the cheekbones, brow bones, inner-corners of the eyes, the bridge of the nose, and the pout of the lower lip.
This semi-matte formula helps calm, revitalize and hydrate without adding shine. Sodium Hyaluronate promotes microcirculation while rosemary extract combats free radicals, resulting in smooth and full-looking skin.
This light, universal finishing powder features organic oils with anti-inflammatory and moisturizing properties to keep skin soft and supple. A touch of silica minimizes pores and bestows a matte effect.